Thursday, March 29, 2012

Craft Show ~ Jewelry Display Tips

First,  a disclaimer:  I only do a few shows a year and they are all inside where I have one table.  I'm definitely not an expert, but have put together a few display tips to share. 
  • Have a consistent theme and look.  For me, this begins with the earring card holders and price tags.  I recently purchased ones from a new favorite seller on Etsy.  I'll be posting a separate topic on this!
  • Use a nice table cover.  This doesn't have to be expensive!  I purchased a few yards of a suede-like fabric from Joann Fabrics when I had a 50% off coupon.  For my jewelry, a nice solid color works best as a backdrop.  Anything with a print would be too busy and distracting.  Other options for a table cover are sheets or blankets... be creative!
  • Vary the height of your display.  I had a couple photo storage boxes that I placed on the table, with a fabric napkin over them.  I would have liked something a bit higher, but didn't have the time to come up with something.  I apologize for the clutter behind the tables.... everyone was still setting up!

  • Group 'like' items together.  I had bracelets and necklaces in pretty shades of blue.  I grouped those together along with several pair of matching items.  That way potential buyers can see the whole collection together and buy the whole set.

  • People love looking through my bargain bin!  I always have a bowl with earrings under $10.  Most often people would find something in there first, then pick out something else too.

  • Think outside the box when it comes to displays.  Buying displays can get expensive, and for someone like me that doesn't do a lot of shows, it's not feasible.  If you google 'jewelry displays' you'll come up with lots of ideas - people are so creative!  I made a new earring display for this past show.  DIY instructions coming soon!

I hope you find these helpful!  I'm always looking for new tips and would love for you to share yours!


  1. Where did you find those clear plexi stands your earrings are on?? I'm in desperate need of more. I found some at a display shop that carries second hand fixtures. Any info would be greatly appreciated.

  2. There are a couple of very reasonably priced display fixture shops on ebay. Very competitive prices and you can get these for less than $2 each